Persuasive speech: The way we, um, talk sways our listeners

ANN ARBOR—Want to convince someone to do something? A new University of Michigan study has some intriguing insights drawn from how we speak. The study, presented May 14 at the annual meeting of the American Association for Public Opinion Research, examines how various speech characteristics influence people’s decisions to participate in telephone surveys. But its … Continue reading Persuasive speech: The way we, um, talk sways our listeners